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►More Donations During Your Fund-A-Need

March 21, 2016 - Author: Jenelle Taylor, CAI BAS
photo of Jenelle Taylor

It pays to hire a professional!

This spring I tried out a fundraising technique popularized by a colleague of mine in the San Francisco Bay area. He calls it The Run Around, and it’s a way to encourage much more participation at your final fundraising level. By taking the emphasis off of the size of each gift and focusing on getting more and more people to give (and give again), you can raise more money AND end your Fund-A-Need ask on an upbeat note with the crowd’s support. Check out this 5-minute clip on YouTube to see how we raised $4200 with a $1500 item. GALA GAL does The Run Around

Categories: Consulting, Other Money Makers

►Raffle pricing

May 1, 2015 - Author: Jenelle Taylor, CAI BAS
poster showing raffle ticket pricing

Fingertips for $40

Recently a client asked me about raffle (Chance to Win drawings) pricing.

“I found this on-line as a guideline to selling tickets. Does this make sense?

Raffle ticket sales:  3 tickets for $5, 6 tickets for $10 and finger tip- to-finger tip $20″

Here’s my take:

1. Raffle chance pricing depends on the value of the prizes to be won.

2. Calculate the math equation: How much do you want the raffle to raise (have a goal),  who will be asked to buy tickets and what pricing feels exciting to them, and how many tickets (at what level) can you expect to sell? PRICE x QUANTITY = MONEY RAISED

3. In the example you found, “3-$5 and 6-$10” are the same odds, so there’s no incentive to spend $10 rather than $5.

4. The PURPOSE of unequal odds (increased chances for paying more) is to wildly slant the odds in favor of those more generous. We want to encourage folks to donate more. In Florida (and other states-check your state gaming statutes*) all chances to win do not have to be equal.

5. So, I like

3 – $10, 8 for $20, or fingertip-to-fingertip for $40.

That way the focus is just on selling $40 worth, and if someone is considering $20, have them grab a friend and get tons more chances by splitting the fingertip-to-fingertip (which might be 40-ish tickets)

If the prize(s) are smaller, you could go with 2-$5, 7-$10, fingertips for $20

*A reminder to always know and follow your state regulations on raffles, which often fall under gambling policies. In some states, nonprofits are limited to one per year or need a special license. In Florida (and other states) drawings are required to have a “no purpose necessary to be entered” option, which is why setting any pricing for a chance drawing must be disclosed as a “suggested donation” See the Florida statute here, and happy fundraising!

Categories: Better Buyers, Charity, Consulting, Event Logistics, Other Money Makers, Raffles/Chance Drawings, Templates

►Best Auction Items

August 28, 2014 - Author: Jenelle Taylor, CAI BAS
Picture by Moyan Brenn on Flickr

Picture by Moyan Brenn on Flickr

This article made me smile!

I am always telling both nonprofit committees and auctioneers in the BOOTCAMP class I teach about the Best Categories for Auction Items, in order of desirability.

While most committees think they need to “get stuff” for the auction, in fact, “stuff” (physical items) often hasn’t the lowest potential for selling above retail value, because we all have enough “stuff” already, and we can all find out what “stuff” costs with a quick check of our phones.

But experiences? Experiences – whether exclusive, travel, attendance, pampering, indoor, outdoor, solo or group – experiences mean memories, the joy of human life.

And, according to this article http://qz.com/255963/another-reason-to-spend-money-on-experiences-rather-than-things-the-positive-benefits-of-anticipation/ research suggests that auction attendees will actually enjoy spending money more due to anticipation of a future experience!

anticipation of an experience is more exciting and pleasant than the anticipation of a material purchase—regardless of the price of the purchase”

So, ask your Professional Benefit Auctioneer to help you brainstorm unique experiences for this year’s gala, and up the anticipation (and excitement) for your guests.

Oh, and after Experiences, what are the other Best Categories for Auction Items, in order of desirability?

1. Experiences

2. Food and Wine

3. Travel Near and Far

4. Entertainment

5. Pampering

6. “Stuff” (tangible items whose value is readily found online)

Go get creative! Call me for help 🙂

Categories: Better Buyers, Consulting, Live Auctions, Other Money Makers, Silent auctions

►Give Day Tampa Bay!

May 6, 2014 - Author: Jenelle Taylor, CAI BAS
Give Day Tampa Bay logo

May 6, 2014

Let’s DO this!

Please join me in helping great causes during this 24-hour fundraising challenge. Today, nonprofits in Hillsborough, Hernando, Pasco and Pinellas counties who’ve registered for Give Day Tampa Bay will get a big boost in donations with your help.

Grab a friend, sit down with your kids, and simply click over to http://givedaytampabay.org/ and decide who should get your $25 (or more).

And don’t forget, numerous studies confirm that giving to charity usually increases your own happiness! How much money can greater Tampa Bay give in just one day?

Categories: Charity, Other Money Makers

►WOW! Does your auction team look like this?

May 1, 2014 - Author: Jenelle Taylor, CAI BAS
photo of Gala Gal and team

Your Auctioneer and Bid Spotters can look like this!

I am so thankful to these four lovely ladies for joining me a few weeks ago for a fantastic live auction and scholarship Fund-a-Need for the 18th annual Starry Starry Night!

All 5 of us are Florida-licensed auctioneers with specialized training in fundraising, and they did an awesome job working the crowd as Bid Spotters for me.

Would your big event benefit from an all-female team?

Your auction doesn’t have to look like everyone else’s. It can look like this 🙂

Categories: About GALA GAL, Auctioneers, Live Auctions, Other Money Makers

►Boost Your Benefit Auction – NEW Book!

August 19, 2013 - Author: Jenelle Taylor, CAI BAS
Cover Photo of new book Boost Your Benefit Auction

Advice for Charity Auctions from 50 Fundraising Auctioneers – New Book

I’ve been busy!

This has been a crazy summer, but this weekend I shipped the first copies of my 4th book!

Wow, was it a great project – challenging, fun, and an awesome end result.

I am so excited to bring this book to market BECAUSE…

there’s seriously never been anything like it.

50 auctioneer contributors.

42 auction companies from across the country.

More than 112 fundraising tips. (I stopped counting at 131!)

ORDER your copy for $29.95 at one of the following secure links:

Books and Seminars for Charities here:http://tinyurl.com/Solutions4Charities

Or (for auctioneers) Resources for Auctioneers here:http://tinyurl.com/Auctioneers-Boost
These shortened URL’s connect to the secure payment processor hosted by GreaterGiving.

 

Categories: Auctioneers, Better Buyers, Charity, Consulting, Event Logistics, Grab Bag, Live Auctions, Other Money Makers, Raffles/Chance Drawings, Silent auctions, Technology

►Your Auction is like this Carousel

July 14, 2013 - Author: Jenelle Taylor, CAI BAS
photo of Albany Oregon carousel horse

Heartwarming story of calling in favors and working together creating a memorable, signature brand.

I had to smile at this lovely one-page story in today’s Parade newspaper insert, “Riding High: A Struggling Town Creates a Little Magic.”

I saw so many parallels to charities I work for:

  • affected by the economy
  • needing to reinvent itself
  • it began with one person’s idea
  • folks were skeptical at the start
  • started with only $150!

And I see several inspiring lessons in this uplifting tale:

  • get small parts of your big picture dream sponsored by supporters
  • use every person’s connections to call in favors and ask for whatever you need to be given (‘somebody’s aunt knows somebody’s uncle who comes down to lend a hand.’)
  • as parts of your larger project are completed, promote them around town for visibility
  • encourage lots of people in the community to get involved

If you think of your silent and live auction acquisition plan like this amazing carousel project, you can create an auction event for your guests that is unique to your organization and serves to raise your visibility in the community.

Think about what amazing auction package(s) you can design by calling in favors from your supporters. Your idea might be a behind-the-scenes experience at a sporting event or concert, an amazing private dining event with music, luxury transportation, and fine wines, or a “spa day for six” package. Brainstorm every aspect of the experience you’ll need donated, and then ask everyone to call in favors from folks they already know (no cold-calling required!). As you get great auction items confirmed, promote them on your website, on Twitter updates, and on your Facebook page.

You’ll gradually build support for unusual, creative auction offerings which raise your profile in the community and involve many supporters in your future success.

Categories: Better Buyers, Charity, Consulting, Event Logistics, Live Auctions, Sponsors

►Planning Your Fund-a-Need Appeal

July 1, 2013 - Author: Jenelle Taylor, CAI BAS
Photo of GALA GAL Jenelle Taylor

Fund a Need donation appeal, 5 steps to success

Structuring a Successful Appeal

 

Determine your Fund-a-Need goals. 

    
Do you envision presenting the audience with one group goal, such as building the playground or raising enough to buy the $250,000 piece of hospital equipment? This strategy has the advantage of helping everyone in the audience feel able to contribute, regardless of amount, and works well with handheld bidding technology. Alternatively, some appeals promote several specific levels for donations, and tie these to the mission by explaining what those dollars can provide. For instance, $2500 furnishes a room in our shelter; $1000 provides legal service to a battered woman; $500 provides transportation assistance; $250 funds clothing and necessities.

Prepare the presentation.                            

In order to inspire giving, you need to communicate on an emotional level. Some groups show a video of their programs in action, and others invite a recipient to speak. The most important part of your message, however, must be a compelling story. Statistics rarely motivate people to give, but genuine emotion can. Take note, however, that even the most tragic story must be delivered with a hopeful resolution; your supporters want to feel uplifted by the transformations your services provide.

 

Let people know you will be asking.        

In the weeks leading up to your appeal, ask for commitments from your best supporters. It helps your audience tremendously when a bid card goes up in the air as soon as the auctioneer asks for money. Having donors already identified and ready to start the giving encourages the rest of the audience to join in.

 

Use matching incentives to boost funds.

Ask your major sponsors to offer a challenge match if a goal for dollars raised or number of participants is reached (“ABC Company will donate $10,000 when we raise $10,000”).

Know how you will track the donations.

Will the auctioneer call out bid numbers? Is there an envelope on the table? Will volunteers be coming around?

Categories: Consulting, Event Logistics, Other Money Makers

►First-time Event Done Right, 12 Do’s

May 22, 2013 - Author: Jenelle Taylor, CAI BAS

You may have heard that I got invited to Paradise Island, The Bahamas (made famous by the Atlantis mega-resort) to do an auction last month.

The Purple Paws Live Auction was a first-time event, and yet it was a smashing success, exceeding all expectations and likely to double in revenue generated next year.

Here are 12 of the many things the BAARK! all-volunteer team did so right:

  1. Awesome Chairperson.  Passionate about the cause, well connected, and tenacious.
  2. Get businesses to underwrite major costs and write sponsor checks. 
  3. Get help from an auction consultant on item descriptions, displays, order of sale, the evening’s timing, volunteer roles, etc. Sarah used the AUCTION! book I sent her, and we talked extensively in e-mails and phone conferences.
  4.  Venue with appeal.  Use committee and sponsor connections to get the place folks have heard about but never had the chance to see.
  5. Sold-out event. Start with a small venue so you can sell out, and use Facebook and social media to really push ticket sales. If you don’t have a mailing list or Facebook Fan Page with hundreds of folks yet, build THAT first. 
  6. Auction items matched to your guests. Nothing random. Each item specifically sought after because of its broad appeal to the attendees. Plan before you ask.
  7. 100% donations. For a first-time event especially, there’s no point in paying for auction items, as that takes your hard-won donor dollars and gives them away.
  8. Prepared Buyers! “Bodies aren’t bidders” we say. Sarah and I made sure that the guests were fully aware of the Live Auction Opportunities and How to Bid, using prior e-blasts, displays, handouts, Power Point, and microphone announcements. 
  9. Zippy Schedule. Keep your guests entertained and attentive, with food, games, Live Auction and Fund-a-Need donations all flowing nicely from one to the next.
  10. Mission Message. The 3-minute video they created was perfect before the Fund-a-Need, showing clearly the huge impact of more dollars and donations.
  11. Event Support. Well trained staff and volunteers add so much to a great guest experience. We all met in person prior to the event to answer questions and build a confident team.
  12. A Gala auctioneer. Truly, a fundraising event NEEDS to be equal parts entertainer, ambassador, and marketer. Not only was the audience laughing and smiling the whole time, but they were reminded to give generously to the cause, and 72% of the Live Auction items sold for more than they were worth.
Your Mission.
Accomplished.
I look forward to the chance to do it again. Maybe with you 🙂 Just shoot me a note.

Categories: Auctioneers, Better Buyers, Charity, Consulting, Event Logistics, GALA GAL Case Study, Live Auctions, Sponsors

►Don’t Make This Critical Mistake With Your Schedule

May 10, 2013 - Author: Jenelle Taylor, CAI BAS
Clock Face Microsoft Clipart

The Trick You MUST Know About Benefit Auction Timing

Today I got an e-mail from a client stating,

we will be advertising the event as starting at 7pm and ending at 10pm”

“Nooooooooooooooooooooooooooooooooo,” my brain screams, as I scramble to hit the “Reply” button before I read even one word further.

This is one of the MOST important tidbits I share with Benefit Auction clients:  the 30-1 Rule.

 

Here’s my hastily typed plea:

Ooh, ooh, ooh, this is one of those things I must speak up about 🙂

 

If you want people to be engaged in the event between the hours of 7:00-10:00, then you must must must advertise as 6:30-11:00, because people never arrive right when doors open, but 15-20 minutes after, and then have to park, walk, register, etc., so the earliest folks are beginning to engage in the event just before 7, with the majority trickling in AFTER that.

 

And then at the end, people mentally check out of an event when they believe they have experienced all that was included in their ticket price. If we say it runs until 11:00 BUT we internally plan to have all money raised and everything wrapped up by 10:00, then they feel they are getting home “early” and leave with a good impression that we were efficient.

 

If you advertise that the event ends at 10:00, people will be looking to leave by 9:00-9:15, hoping to let the babysitter go early or perhaps to beat the line at valet, and those departures before our event goals are wrapped up can really create a bunch of problems for checkout and put a damper on the evening.

 

Please please please add the 30-minute cushion to the front and 1-hour cushion to the end 🙂 I promise you that doing this will allow us to have guests engaged and content to be in attendance during the “action” hours of 7:00 – 10:00 p.m.

 

Jenelle

Categories: Auctioneers, Better Buyers, Charity, Consulting, Event Logistics, Other Money Makers

►Congrats to the Red Wagon Gala Committee

April 22, 2013 - Author: Jenelle Taylor, CAI BAS
Red Wagon Gala Christ Child Society Naples

GALA GAL Jenelle Taylor conducts the 2013 Red Wagon Gala for Christ Child Society Naples

Here’s a quick example of great post-event press coverage, Red Wagon Gala in the Naples Daily News.

This nice summary and accompanying photos ran just days after the event, and serves multiple purposes:

  • appreciating those who just attended
  • publicly thanking major sponsors
  • recognizing the hard work of the committee and volunteers
  •  and raising visibility for the organization.

This kind of coverage has to be arranged in advance, so that a reporter and photographer are in attendance.

For your next event, take the time, no – make the time –  to reach out to local papers, TV stations, society magazines, or even area event website managers to get a commitment for coverage for this 1 Night, Once a Year event you’re pulling off!

After all, we all know that once it begins your event whirls by so fast that you’ll probably need  to read about how it all went too 🙂

Categories: Charity, Event Logistics, Live Auctions, Sponsors

►Sponsor Recognition

March 19, 2013 - Author: Jenelle Taylor, CAI BAS

What else can you do to thank your event sponsors and cost underwriters besides just listing them in the program?

It’s good to do more, since your guests may never open those programs you spent so many hours (and dollars) on. Since you want your sponsors to feel honored and appreciated, consider adding as many of these other recognition tactics as you can:

  • Offer a Patron Party with auction preview and menu tasting one month prior
  • VIP reception an hour before general admission
  • VIP post-auction reception with gelato, decaf cappuccino and swag bags
  • Give sponsor tables Auction Bucks (incentive bidder credits) for their guests
  • Provide champagne, a dedicated server for the dining table, premier seating
  • Make sponsor thank you foam core boards and place on easels at the entrance
  • Project sponsor logos on the wall
  • Make a Power Point slide show which loops during dinner of sponsor logos
  • Have a parting gift with a sponsor thank you card attached, such as:

Sponsor Thank You card tied with ribbon to some kind of parting gift, like a mini bag of chocolates. This recognition piece might say…

“Please join us in thanking these sponsors for their generosity. When you support them, ______________ benefits!”

or

“Tonight’s festivities made possible by these fine sponsors. Please consider supporting them with your business!”

or

“Thank you for supporting ___________this evening. Please consider patronizing these sponsors who made tonight possible”

 

What other sponsor recognition ideas have you seen? Please share in the comments!

Categories: Charity, Consulting, Event Logistics, Sponsors

►Donation Card Designing

March 15, 2013 - Author: Jenelle Taylor, CAI BAS
Photo of Jenelle Taylor GALA GAL

A benefit auctioneer should conduct your Donation Appeal

I was talking with a fundraising auctioneer pal yesterday about “donation cards” – the little cards that are either placed at each seat or peeking out of the program.

 

As your fundraising consultants, benefit auctioneers work with you to raise the most money for your cause. Donation cards are one option, but that approach lacks both urgency and peer encouragement. Your guests might never pick up that donation card, or may take it home with good intentions and no follow through.

Since auctioneers know how to handle a microphone and a stage, we are always going to recommend a traditional “direct appeal”, meaning a well planned part of your evening with an inspiring testimonial and the call to the “raise your paddle”.

In fact, a structured, auctioneer-led ask routinely raises $20,000, $60,000, $100,000 and up with professional auctioneers across the country. Whether you call it Fund a Need, Fund a Cure, Fund a Cause, Paddle Raise, Call for Donations, Cash Call, Donation Appeal, Direct Appeal, Planned Appeal, Bid to Give, or any other name, we believe that nothing connects your mission to your audience more than a straightforward but tactful conversation with your supporters, all working together toward a common financial goal. Then, when you add in Challenge Matches and similar giving incentives…the Paddle Raise concept is very hard to best.

However, if for whatever reason you still want to stick to donation cards on the table, I did a Google Image search of Donation Card and found tons of examples to help you plan and design! Check them out here: http://tinyurl.com/DonationCardSamples

Categories: Auctioneers, Charity, Consulting, Live Auctions, Other Money Makers

►Voting with Dollars – Genius Quick Tip!

March 14, 2013 - Author: Jenelle Taylor, CAI BAS

Image Credit depositphotos.com

Does your event have a contest component where guests “vote with dollars” such as a costume contest or dance contest?

 

Typically, guests purchase lengths or bundles of tickets, and then they “vote” by putting tickets into containers (paper bags, glass bowls) for their favorite contestants. As the night goes on, they can purchase tickets again and again to help a particular candidate win with the largest number of tickets.

(As a side note, the same process works for the Bucket Chance to Win, previously called Chinese Raffle.)

 

So, hundreds of people have been piling tickets into containers for hours, and now you have to quickly count them up to announce the winner. What if you have a bunch of contestants and tons of tickets? How can you count all that super fast, you ask?

 

Thanks to seasoned Orlando fundraiser and Femmes de Coeur President Judy Conrad for the solution:  Borrow a super-sensitive and perfectly calibrated gold measuring scale from a local jeweler…and simply compare ticket weights to find the winner, no counting necessary!

 

GENIUS! Thanks, Judy 🙂

Categories: Consulting, Event Logistics, Grab Bag, Other Money Makers, Raffles/Chance Drawings

►Get the AUCTION! bible, 1 Week Sale!

March 1, 2013 - Author: Jenelle Taylor, CAI BAS
Cover image of the 250-page Charity Auction Manual called AUCTION! The 98 Solutions to Every Charity Auction Challenge by GALA GAL Jenelle Taylor CAI BAS

Write-in workbook to plan your Benefit Auction, step-by-step, used by Professional Fundraising Auctioneers and their clients across the country

Save $100 off the regular online price! It’s the March Madness sale at GALA GAL, so snatch up your 250-page AUCTION! manual by March 7th, 2013. Get “The 98 Solutions to Every Charity Auction Challenge” at your fingertips.

Read a detailed and helpful “Questions to Ask” excerpt here, and just shoot me a message with your e-mail and I’ll send you our mailing address for a check, use a credit card via secure server with discount code Sale49 here.

                 This is the first sale since last July (8 months ago!) so get your copy now 🙂

Money-back guarantee of course.

Categories: Board members, Charity, Consulting, Event Logistics, Live Auctions, Other Money Makers, Raffles/Chance Drawings, Silent auctions, Templates

►Black Tie Events…for Free? Auction Underwriting for the New Millennium

February 14, 2013 - Author: Jenelle Taylor, CAI BAS

Have you seen this? http://www.dodgedartregistry.com/

Underwrite your Benefit Auction just like the new Dodge Dart Registry idea

Crowd-funding idea for your next auction?

The website reads, ”

NEW RULES FOR BUYING YOUR CAR. Pick out the features you want in your new Dart and then invite friends and family to sponsor individual parts of the car.

You can raise a portion of the cost of a new Dart or the full price. Then all you have to do is go to a dealership and pick it up.”

 

How clever! Not only does this speak to a hip, Millennial generation, it offers a solution to funding a major cost –  by crowd-sourcing.

What a great idea to change up how you offer sponsorships this year for your event. Sure, most events already ask for sponsors, but typically at generic dollar amounts not tied to anything specific. Anyone else bored with the “Sponsorships available at $25,000, $10,000, $5,000 and $2500” approach?

This year, be forward thinking and socially savvy. Post a great photo from last year and offer opportunities to underwrite parts of the event at all different price levels. Instead of funding the engine on a future Dodge Dart, your supporters can fund the venue, the food, the bar, the linens, the decorations, the invitations, the technology…even pay for your professional auctioneer!

Just like chipping in to buy a beloved and deserving person a new car, your benefactors will feel good about helping fund something concrete, and empowered by being given a real choice. Come to think of it, isn’t that exactly the feeling we want to give our non-profit supporters all the time?

Categories: Auctioneers, Charity, Event Logistics, Other Money Makers

►Don’t Risk Your Revenue

July 18, 2012 - Author: Jenelle Taylor, CAI BAS
Danger Symbol- choose an auctioneer wisely

Don’t Risk Your 1-Night, Once-a-Year Event with just any Auctioneer

Whether you’re the Development Director of a non-profit or a volunteer on the planning committee for a gala fundraiser, you’ve got hundreds of decisions hanging over you.

Buffet or sit-down dinner?

Cocktail or black tie?

Band for background, or dancing?

Online silent auction or traditional?

All of these decisions affect your event, it’s true. But if the money matters, then give at least as much weight to your choice to conduct the fundraising.

That’s a big choice. A weighty choice. A choice with ramifications, no doubt. So you’re not just asking someone. If it was that simple, it’d be no big deal. In fact, if your choice didn’t really matter, you might look to cut costs, perhaps even look for someone to do this for (gasp!) free.Since this particular event (this event you’ve worked on for months) only happens 1 Night, Once-a-Year…well, everything, EVERYTHING, is riding on that person, that night.

No, what you’re really doing is entrusting the financial outcome of your event to one individual. (more…)

Categories: Auctioneers, Board members, Consulting, Event Logistics, Live Auctions, Other Money Makers

►Charity on “Cracked”

July 13, 2012 - Author: Jenelle Taylor, CAI BAS

It’s Friday the 13th, a perfect day for a bit of controversy on a bed of comedy!

Controversy, you say?

I’m happy to pass along an opinion piece with nearly 900,000 views, “5 Popular Forms of Charity (That Aren’t Helping)” with the caveat that it’s a bit salty in tone. That’s likely because it’s featured on the most visited humor website in the world, with 300 million monthly page views.

Logo Cracked.com So, whether or not you agree that drinking “breast cancer vodka” makes people less likely to donate cash, at least by clicking over to read this Top 5 List, you’ll have a good excuse when you boss finds you’ve blown 3 hours reading “10 Baffling Romance Tips” and “Why Journalism is Obsessed with Dinosaur Sex.”

Happy Friday the 13th!

 

 

Categories: Charity, Consulting, Grab Bag, Other Money Makers

►A Soundbite that Sizzles

July 10, 2012 - Author: Jenelle Taylor, CAI BAS

Earlier I wrote a post about an article I’d read explaining how to introduce yourself or your organization to someone new:

  1. Explain how you provide a solution to a problem.
  2. Tell a brief anecdote that illustrates why you choose to do this or how you’re exceptional.
  3. Invite your listener to engage further with you by asking an open-ended question.
Here’s another approach to selling your sizzle that’s designed to attract the ideal match:

Categories: Auctioneers, Board members, Consulting, Other Money Makers

►Sell Your SIZZLE!

July 9, 2012 - Author: Jenelle Taylor, CAI BAS

Summer gives me time to catch up on all the reading I wish I made time for during the year. In an October 2011 article in Toastmaster magazine entitled ‘The Elevator Speech,” I saw some good reminders about summing up your essence to get people’s attention.

Why should you care about an Elevator Speech?

Image of Elevator

Elevator Pitch – Sell Your SIZZLE in 1 Minute!

Because every day, your non-profit is competing for the attention – and dollars – of the public. Being able to wow folks with WHAT you do, WHY you do it, and HOW you’re the best will help others see the value in helping you and your cause.

The article (more…)

Categories: Board members, Consulting, Other Money Makers