One Best Practice I always recommend is to HOLD DESSERT until after the fundraising is completed. There’s a lot of psychology and methodology behind this strategic decision.

1) Having a pre-plated dessert already on the tables is anti-climactic. It takes away from your centerpieces, mission messaging and place settings you’ve worked so hard to design. Plus, it’s cluttered.

2) Dessert can be used as a carrot, the big reveal you dangle to generate anticipation. Your auctioneer can say, “Right now our chefs are preparing a fantastic array of desserts behind the scenes, so in the meantime let’s do some fundraising…” It’s been shown many times that some people will leave early once they feel they’ve gotten all the components of the event they paid for. In other words, once they’ve had dessert, a portion of your folks don’t anticipate trying to bid in the live auction (or don’t have the money to give at that level) and will think it’s ok to “beat the line at valet” and leave before your Fund-a-Need appeal gets a chance to stir their hearts.

3) Holding dessert and serving it IMMEDIATELY – as in, within seconds – of the end of the live auction or Paddle Raise or Last Hero or Paddle Drop or raffle winner gives everyone a reason to stay in their seats, get hooked in by the band’s first song, relax and enjoy more aspects of the event you worked so hard to plan.

4) Smaller desserts make more sense, and holding them off for a while gives people a break to digest their entrees without feeling rushed by waitstaff eager to clear plates.

So, think about changing to bite-sized desserts to celebrate all the money you just raised and continue enjoying the evening!