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►Don’t Risk Your Revenue

July 18, 2012 - Author: Jenelle Taylor, CAI BAS
Danger Symbol- choose an auctioneer wisely

Don’t Risk Your 1-Night, Once-a-Year Event with just any Auctioneer

Whether you’re the Development Director of a non-profit or a volunteer on the planning committee for a gala fundraiser, you’ve got hundreds of decisions hanging over you.

Buffet or sit-down dinner?

Cocktail or black tie?

Band for background, or dancing?

Online silent auction or traditional?

All of these decisions affect your event, it’s true. But if the money matters, then give at least as much weight to your choice to conduct the fundraising.

That’s a big choice. A weighty choice. A choice with ramifications, no doubt. So you’re not just asking someone. If it was that simple, it’d be no big deal. In fact, if your choice didn’t really matter, you might look to cut costs, perhaps even look for someone to do this for (gasp!) free.Since this particular event (this event you’ve worked on for months) only happens 1 Night, Once-a-Year…well, everything, EVERYTHING, is riding on that person, that night.

No, what you’re really doing is entrusting the financial outcome of your event to one individual. (more…)

Comments are closed - Categories: Auctioneers, Board members, Consulting, Event Logistics, Live Auctions, Other Money Makers

►Charity on “Cracked”

July 13, 2012 - Author: Jenelle Taylor, CAI BAS

It’s Friday the 13th, a perfect day for a bit of controversy on a bed of comedy!

Controversy, you say?

I’m happy to pass along an opinion piece with nearly 900,000 views, “5 Popular Forms of Charity (That Aren’t Helping)” with the caveat that it’s a bit salty in tone. That’s likely because it’s featured on the most visited humor website in the world, with 300 million monthly page views.

Logo Cracked.com So, whether or not you agree that drinking “breast cancer vodka” makes people less likely to donate cash, at least by clicking over to read this Top 5 List, you’ll have a good excuse when you boss finds you’ve blown 3 hours reading “10 Baffling Romance Tips” and “Why Journalism is Obsessed with Dinosaur Sex.”

Happy Friday the 13th!

 

 

Comments are closed - Categories: Charity, Consulting, Grab Bag, Other Money Makers

►A Soundbite that Sizzles

July 10, 2012 - Author: Jenelle Taylor, CAI BAS

Earlier I wrote a post about an article I’d read explaining how to introduce yourself or your organization to someone new:

  1. Explain how you provide a solution to a problem.
  2. Tell a brief anecdote that illustrates why you choose to do this or how you’re exceptional.
  3. Invite your listener to engage further with you by asking an open-ended question.
Here’s another approach to selling your sizzle that’s designed to attract the ideal match:

Comments are closed - Categories: Auctioneers, Board members, Consulting, Other Money Makers

►Sell Your SIZZLE!

July 9, 2012 - Author: Jenelle Taylor, CAI BAS

Summer gives me time to catch up on all the reading I wish I made time for during the year. In an October 2011 article in Toastmaster magazine entitled ‘The Elevator Speech,” I saw some good reminders about summing up your essence to get people’s attention.

Why should you care about an Elevator Speech?

Image of Elevator

Elevator Pitch – Sell Your SIZZLE in 1 Minute!

Because every day, your non-profit is competing for the attention – and dollars – of the public. Being able to wow folks with WHAT you do, WHY you do it, and HOW you’re the best will help others see the value in helping you and your cause.

The article (more…)

Comments are closed - Categories: Board members, Consulting, Other Money Makers

►Your Auctioneer’s Education, 2010 Summit

June 29, 2012 - Author: Jenelle Taylor, CAI BAS

Completing the past couple of posts about auctioneers, continuing education, and best ideas, here are some tips from the 13 pages of notes I walked away with from the other presenters at the 2010 Benefit Auction Summit in San Antonio.

  • Help your Live Auctioneer conduct a powerful (more…)

Comments are closed - Categories: Auctioneers, Consulting, Live Auctions, Other Money Makers, Technology

The Guidestar Seal of Approval

June 23, 2012 - Author: Jenelle Taylor, CAI BAS
Logo for Guidestar.org Exchange for Non-Profit Promotion

Get a public “stamp of approval” from national charity registry Guidestar.org

Outside validation helps your non-profit gain and maintain credibility.

Is your non-profit organization getting all the free exposure you can on national charity registry Guidestar.org? I just learned about (more…)

Comments are closed - Categories: Better Buyers, Consulting, Other Money Makers, Technology