►Silent Auction – Displays for BasketsDecember 18, 2014 - Author: Jenelle Taylor, CAI BAS
When I attend other auctions, I often see groups that don’t make a stand-up display for baskets or physical items, thinking that the item “sells itself.” I don’t agree.
I like the continuity that every auction lot, whether physical item or certificate-not-on-display, gets a standardized written description, displayed either in a frame, an acrylic slanted sign holder, or a foamboard with attached easel back. This makes the tables organized, balanced, consistent, and polished.
So, what do you put as a visual for a basket that’s right next to it on display? Sure, you could take a picture of the basket, but to me that doesn’t add anything, so I try to find an image (Google Images) that’s cute, funny, or will make the viewer chuckle with recognition. That wine basket gets the “I love wine” graphic, and the coffee basket gets the cutesy, “Life is short. Enjoy your coffee.”
OH, and make sure that a list of what’s in the basket is either in the typed description or attached by a nicely typed card attached to the actual basket.
Will your next auction have better basket descriptions?